P r i n t + F r a m e
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The Man, The Myth, The Legend
Remembering the legendary framer and founder of Peter V's Framing
Peter V. Circa 2018. Photo Taken by Eliza V.
My name is Eliza, owner of Eliza V's Framing and Printing, and it is with deep sorrow that I have to announce the passing of my father, the great Peter V.
He passed away July 16th 2020. We found out in early June that he had stage 4 pancreatic cancer, and a month later, he was gone.
Many knew him as the eclectic frame shop owner of Peter V's Framing. He was truly a master of his craft, and taught me everything I know. He loved art and framing deeply. Even on his most sick days towards the end, he demanded coming to work to make sure everything was running smoothly. He started Peter V's Framing the day I was born, August 28th, 1991. Over the years, we've gone on countless pickups and deliveries, framed thousands of pieces of art, and met a lot of cool people. I will always cherish those memories and time spent with my dad.
Peter was also a life-long musician, playing guitar, bass and a little bit of drums. He loved anything music/recording related and spent countless hours researching and fiddling with various guitar pedals and recording equipment.
Peter came to America with his family from Greece when he was just 5 years old. He is the epitome of the immigrant entrepreneur. Once he had a few years of framing experience under his belt, he decided to start his own business. Without having capitol to rent a store front right off the bat, he gained clients and framed out of a small room in our basement. Peter was the definition of work ethic. Building a business from scratch is no task for the faint of heart. He worked "20 hours a day, 7 days a week" as he would often tell people. It's true. He would work during the day, sleep for 4 hours and frame all night. Some weeks I rarely saw him. But sometimes you have to make sacrifices to achieve great success. And that he did.
My dad and I shared a great bond and friendship over framing and our mutual love of music. He would take me with to the store whenever I wasn't in school. Every weekend and holiday vacation during my youth was spent hanging around the frame store, watching my dad frame, and learning about the business.
I have decided to re-brand and change our company name from Peter V's Framing to Eliza V's Framing & Printing. I'm honored to continue what my dad worked so hard to build. I hold myself to the same high standards for exceptional design and quality framing that my father lived by.
Thank you for reading Peter's story, and I hope to see you all soon!
Stay Creative Chicago!